• how you can do business with the film industry

Producers David Gerson (InterTitles Film) and Peter Friedlander (HBO) and others will reveal the criteria Hollywood producers use for selecting content.

• how you can take advantage of the “transmedia boom”

Transmedia producer Louis-Pierre Pharand (UBI Workshop) will explain what transmedia means and how you can create a (lucrative) universe from one story.

• how partnerships across industries can lead to success

Paul Ashcroft, Marketing Manager, THQ Entertainment, and Nils-Holger Henning, CCO, Bigpoint, will reveal how collaboration between the games and book industries can lead to successful new business models.

• what the financing and revenue models of tomorrow will look like

Paul Brett, financier of “The King’s Speech”, among other projects, and finance and marketing expert Christian Solomon will tell you what types of projects financiers are looking for and what the business models of the future will look like.